Chiropractic Homepage

I have seen a lot of chiropractic websites that have real simple page names ( such as whiplash.html, our-office.html, map.html) but then load full images on tose pages.

This is a bad idea for several reasons. 1) Pages that consist of images only do not offer lots (or sometimes any) text content for search engines. 2) Image pages typically load slower than text pages and are oftentimes not optimized for speed of loading. 3) Image pages usually appear cheezy to viewers, oftentimes they are scans of files that are converted to jpg or gif files, frequently with a loss of quality.

I could add more to this list but those are the basics I could think of at the moment.

Some key information gets missed when you use only images. For example I am visiting a chiropractors website with a Directions.html page. Viewing the page source there is ZERO information about how to get to the office.

Oddly there is an “urchinTracker” javascript code on the page to measure page performance. However, the image file consumes the entire page… img src=”map.jpg” width=”800″ height=”599″

Map does not give us much info and 800 pixels wide on an image is way too big for the standard webpage.

Take a look at this chiropractic directions webpage for an idea of how you can mix graphics, lot’s of relevent content, and location information.

I’ll find some other examples and post them to the chiropractic homepage project.